AI in Closer

Website building on Closer is driven by integrated AI models that handle every stage of the process. When you create a website on Closer, the following processes are automated:

• Design and structure creation – the system selects and arranges page layouts.
• Page assembly – sections are combined into complete pages.
• Feature integration – website functionality is connected automatically.
• Content generation – texts, headlines, meta tags, images, and logos are created by AI.
• Domain assignment – a technical third-level domain is automatically generated (format: site-ed14bd1.closer.website), which you can edit to any available name or replace with your own second-level domain. 

AI is specifically applied to generate: texts, headlines, meta tags, images, and logos.

AI models used

Closer uses the following AI models for website creation:

• GPT-4o
• Nano Banana
• Flux
• Stable Diffusion

Website generation

Initial generation

The system works based on the input data you provide in the form before creating your website:

1. Content generation – AI creates page content (texts, images in different styles, logo, meta tags) using your input data.
2. Page assembly – the system selects sections from a library designed by Closer's professional design team, then composes pages according to your chosen structure.
3. Styling – the system configures color schemes, fonts, and typography.
4. Content placement – generated content is positioned within the selected sections.

After initial generation

You have several options to modify your website:

• Regenerate with AI
  You can regenerate either entire pages (generate a complete new version of any page), or individual sections/blocks (replace specific elements while keeping others), or specific content (recreate only texts, logos, or images).
  
  
• Edit manually
  You can modify any website element either through the visual editor, or HTML, or CSS.
  
  
• Build from scratch
  You can assemble pages manually using templates of blocks, sections, fonts, elements, and animations.

AI limitations

Mind that AI-generated content may contain errors or inaccuracies. You should review all generated texts, images, and other content before publishing your website. AI serves as a starting point to accelerate website creation, but human verification and editing are necessary to ensure accuracy, quality, and alignment with your specific requirements. According to our Content Publishing Guidelines, you are solely responsible for the content you publish on your website through Closer, whether created by yourself or generated by the AI.